video adds lifetime to your content

Online Video: Stop Reading. Start Watching.

Gee Ranasinha Marketing

Reading text is all very well and good, but video’s where it’s at.

Here’s a great video by Finland-based KLOK Creative Agency as to some of the reasons why the future of online content is video-based.

More than 80% of internet users view online video from sites such as YouTube and DailyMotion in any given month. YouTube alone has the equivalent of 48 hours of new video content uploaded to it every minute.

The potential for video within your company’s marketing mix is just too big to ignore. Watching a video engages audiences more than reading text or listening to audio.

Creating video content has never been easier, faster or cheaper. Whether you use it for lead generation, per-sales, customer service, or support, can you really afford to ignore it?

Fact: When we put our QARTO explanation video online, we saw that sales leads went up by a shade under 450% – within 4 weeks.

If we can do it, then so can you. And if you can’t, then let us help.

About the Author
Avatar for Gee Ranasinha

Gee Ranasinha

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After founding a successful media production firm, Gee became worldwide director of marketing for a European software company. As well as CEO of KEXINO he's an author, lecturer, husband, and father; and one hell of a nice bloke. He lives in a world of his own in Strasbourg, France, tolerated by his wife and young son. Find out more about Gee at


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