New content presentation technologies blur the lines between format and device.
Adding video to your website not only attracts more visitors, but it can help keep them on your site for longer.
The future of publishing is in developing content on an open platform that’s compatible with a variety of devices – and that means HTML5, not iOS, Android Windows Phone or any other proprietary system.
Asking questions is only important if you’re prepared to act on the answers – no matter how painful they may be.
Saying the same as everyone else, just to post something out there, is a surefire way to irrelevance.
An interesting new player (sic) in the video space.
There’s one common trait that the best sales and marketing people all seem to possess: Passion.
Keep your communication short, sharp – and simple.
Today’s marketing is about going all-in.
Being different is the only tactic that makes any sense. So why do so few businesses waste their time/money with playing it safe?
It is easy to confuse your target market by using what they might consider to be strange or unusual vocabulary.
Change is a given. React and adapt – or die.
Getting your customers to help out with your marketing. Why? Because they want to.
Geographic location no longer has the advantage – or disadvantage – it had.
Relying on price as being your main selling point positions your value offering as a commodity – and a race to the bottom.