Marketing For Startups and Small Businesses Navigation
  • Marketing Services
    • Marketing – Overview
    • Marketing For Small Businesses
    • Marketing For Startups
    • Content Creation
    • Translation Services
    • Video Production
  • About KEXINO
    • Frequently-Asked Questions
    • Recent Work
    • Careers
  • Blog
  • Contact
  • Search
  • Marketing Services
    • Marketing – Overview
    • Marketing For Small Businesses
    • Marketing For Startups
    • Content Creation
    • Translation Services
    • Video Production
  • About KEXINO
    • Frequently-Asked Questions
    • Recent Work
    • Careers
  • Blog
  • Contact
  • Search
Home Blog

KEXINO Marketing Blog

Marketing thoughts and ideas for start-ups and small businesses

selling vs begging for the sale

Are Your Salespeople Selling? Or Are They Begging?

Gee Ranasinha February 19, 2010 Sales

If all you are doing is asking for the sale, then you are not selling. You’re just begging the customer for the order.

is so-called 'conventional' marketing dead?

Is Conventional Marketing Dead?

Gee Ranasinha January 27, 2010 Marketing

If conventional marketing is dead, it actually died a long time ago.

Flash versus QuickTime

“One Size Fits All” Format Coming For Online Video

Gee Ranasinha January 20, 2010 Communications, Technology

Some interesting news on the video content front.

marketing personalization is dead

Personalization Is Dead

Gee Ranasinha January 12, 2010 Communications

Individualization beats personalization any day of the week.

using video to get your message across

2010: The Year Of The Video

Gee Ranasinha January 5, 2010 Business, Communications

Your company can no longer afford to ignore the potential that online video offers for your business value messaging.

2010

New Thinking For A New Decade

Gee Ranasinha December 31, 2009 Business, Communications, Customer Service, Marketing

If you’re marketing this decade like you marketed the last decade, you will most likely be disappointed with your results.

branding marketing

Companies Don’t Control Their Brands: Customers Do. It’s Time To Rebrand Branding

Gee Ranasinha December 10, 2009 Marketing

Think you control your brand? Think again.

who you know social network

It’s Not What You Know…It’s Who You Know

Gee Ranasinha November 23, 2009 Business, Communications, Social Media

How the internet, and social networks, have helped break down barriers to commerce.

fire your worst customers

Do the Right Thing: Fire Your Worst Customers

Gee Ranasinha November 17, 2009 Business, Customer Service, Website

Not all customers are worthy of your time.

outsourcing marketing

Has The Term “Outsourcing” Become Obsolete?

Gee Ranasinha November 6, 2009 Customer Service, Marketing

Business process outsourcing hasn’t just changed the way companies of all sizes operate and deliver their business value. Its presence can be felt in pretty much every level and department.

the future of B2C marketing is on mobile devices

Small Business Marketing: The Future’s Mobile

Gee Ranasinha October 25, 2009 Business, Communications, Social Media, Technology

The mobile internet is coming fast. How does your company plan to take advantage of the opportunity that online mobile devices will provide?

comparing apples to apples in business

Apples To Apples: Comparing Your Business To The Competition

Gee Ranasinha October 10, 2009 Business, Marketing

Don’t be afraid, or in denial, about your business competitors. You know they exist, so do your customers. So stop pretending.

the thrill of the chase

The Thrill Of The (Sales) Chase: But Don’t Forget Existing Customers

Gee Ranasinha September 25, 2009 Business, Customer Service, Marketing, Sales, small business

Selling to new customers is great. But selling to existing customers is easier and cheaper.

telephone sales cold calling tricks

Hanging On The Telephone

Gee Ranasinha September 16, 2009 Business

Unscrupulous sales behavior always gets found out.

shotgun shells

Russian Roulette

Gee Ranasinha September 10, 2009 Marketing

Marketing without targeting is like a broken pencil: pointless.

  • Page 15 of 18
  • ←
  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10
  • 11
  • 12
  • 13
  • 14
  • 15
  • 16
  • 17
  • 18
  • →

About KEXINO

We’re a team of marketing, creative, and business development specialists that help start-ups and small businesses produce better, more relevant marketing strategies and tactics.

We combine branding, communication, design, SEO, social media, conversion rate optimization, with a range of inbound and outbound marketing initiatives. The result is designed to increase awareness, reputation, trust – and sales.

Contact Us

KEXINO
1a Rue des Roses · 67370 · Pfettisheim
FRANCE
email   [email protected]
Twitter   @KEXINO
tel (EU)  +33 96 329 4570
tel (UK)  +44 7986 238 775
tel (USA)  1-312-725-9289 (until 1.00pm ET)

BLOG         PRIVACY         COOKIES         CONTACT

© 2008-2021 KEXINO ™   E &OE.   REGISTERED TRADEMARKS ACKNOWLEDGED.

Just like everyone else, we have cookies on our site.
But we're not doing anything uncool with them. We promise.
OK for cookies No cookies Cookie Policy
Privacy & Cookies

Privacy Overview

Yes, there are some cookies on this site - as there are on every website. We have a couple that are needed so that the site doesn't break. We also have a couple to help us better understand how this site is being used. Those cookies are only added if you give us permission, and you can change your mind at any time.
Necessary
Always Enabled

This is an necessary category.

Uncategorized
Advertisement
Performance
Analytics